mFortune UK TV Ad Campaign

[Sweet Louie J]

Tweet

Exciting news for mFortune Mobile Casino Affiliates.

mFortune Mobile Casino Invites Players to Play for Free with TV Advertising Campaign | iGaming News

Montreal, QC. June 28, 2010—mFortune Mobile Casino is launching an advertising campaign on Virgin, Sky and other satellite channels, offering players a free £5 bonus to play poker, blackjack, European roulette, bingo or any of their other mobile phone casino games, and keep the winnings. To participate, players need only text “FRUITS” to 88088, and then download the free software.

The campaign starts and runs throughout the month of July featuring 30-second spot, throughout a number of channels and programmes promoting their popular mobile casinos: www.mfortune.co.uk and www.mfmc.mobi. Estimated exposure is 5 million viewers, who will see the spot on average 3.5 times, for a total exposure of 17 million.

You can preview the ad on YouTube here:
YouTube - mFortune

For more news about mFortune Affiliates, send an email to mfortune [at] incomeaccess [dot] com.

Cheers

[foxtucker]

Exciting news for mFortune Mobile Casino Affiliates.

Please state, EXACTLY, why is this "Exciting News for mFortune Mobile Casino Affiliates"?

Please try answering without using the term "Brand Awareness".

[Sweet Louie J]

I don't see how it could be a bad thing.

More, uh, "top of mind" for the, uh, company in question.

That translates to more Google (and other engine) searches for the brand, more confidence in the brand which generally leads to better click to sign up conversion rates.

Is there some doubt you have about why it might not be a good thing for affiliates?