Good afternoon,

Further to the changes made at the start of September for Logbook Loans, where the standard commission was increased to £14.00 per validated lead, we are very pleased to let you know of a further improvement to the programme!

From tomorrow morning the application form on the affiliate landing page will become a lot simpler, with up to SIX FIELDS being removed from the old form. To summarise:

1. Residential Status - REMOVED
2. Is your car a classic car? - REMOVED
3. How found web site - REMOVED
4. Generate new code - REMOVED
5. Car registration number - Only appears for 1999/2000 cars
6. Mileage - Only appears for 1999/2000 cars

We advised the merchant to take these steps in order to simplify the application process and thus achieve a smoother customer journey and better on-site conversion rates. As ever, Logbook Loans were very receptive to ideas to help their affiliates and improve the programme.

Affiliates of all genres should benefit from these changes (improved conversions, EPCs etc) and better still there are no changes required to adjust for the new form!

If you have any questions or feedback on the new form, good or bad, we would be very grateful to receive it and pass onto the merchant as appropriate.

If you would like to sign up to programme on the closed network you can do so on the following link: Tracktor.

Best regards,
The Logbook Loans Team