Looks like Ladbrokes may be giving up with their independent program.
I've only worked with Be Free on one occasion and didn't seem to like them very much....
Shame Malcolm didn't get there first
DaveR
Quote:
Dear Partner,
As a valued Ladbrokes affiliate, we want you to be among the first to hear the exciting news. We are taking our affiliate program to a whole new level! We are teaming up with Value Click and Be Free, the leader in performance marketing, to help us grow the program in new and exciting directions.
The new program will officially launch tentatively on 5th May 2004. On or near that date, you will receive an acceptance E-mail with detailed instructions on how to complete the transition on your end.
How does the new Ladbrokes Affiliate Program benefit you?
· Comprehensive Reporting- Drill down deeper than ever before to keep track of your daily performance.
· Easy Link Creation - the complete link is created automatically by the “Tag Generator.” No need to insert your site identifier into the code - Be Free does it all for you!
· Effective Communication in our new Ladbrokes Reporting.net Site -
We will be able to send you frequent updates about the program, new and exiting promotions and information that is direct to your needs.
· Dynamic Storefronts- Multiple product links on one creative image means more selections for your visitors with less work for you; you never need to update your links!
· Dynamic and Static links across all Ladbrokes products with integrated content and live odd feeds
The transition to Be Free will be as seamless as possible. Hopefully you won’t experience too many difficulties during the transition, but please bear with us over the next few days, as there is a slight chance that you may have a few minor problems when trying to access your personal data. We will try and keep disruption to a minimum. All current financial information will be passed across, so please do not worry on that front.
Be Free works with hundreds of top- tier merchants. We are confident that the value they bring to the Ladbrokes Affiliate Program will be apparent to you immediately upon your first exposure to the new program.
We will also starting a Casino affiliate program that will run in parallel to the sports book program you are already familiar with. Details of how to join this will be available in subsequent communication.
The Ladbrokes Affiliate Program looks forward to maintaining a long and prosperous relationship with you. If at any time before, during, or after this process you have concerns or questions, do not hesitate to contact us at affiliates@ladbrokes.com.
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