Betting Programs CPA vs Rev Share

[aus]

Tweet

I am interested to know how people are performing with Rev Share on betting programs.

I find that once I reach the point where the balance is far in the negative it is no longer worth promoting the program.

For example independent programs Bet365 and Stan James have both been 'dogs' for me both having punters that just keep on winning!

Only 2 months of being with SJ and already the balance is thousands in the RED!

[simon147]

dump SJ]

if they want to suggest such a ridiculous program, simply swap links.

[OLBG]

Profit share works fine for us. When it works well it really does pay well but when it doesnt it can take a while to claw back losses. Its more volatile though which makes you feel like you're gambling yourself.

I try to have a reasonable balance of profit share, CPA and Revenue share to reduce the volatility and if possible try to agree a deal where my profit share deals dont carryover losses from month to month, but I still have some like bet365 that do carryover

[Catherine]

Hi Aus

It sounds very strange that all the players you're refering consistently win. Of course people will win and from time to time there will be months where you don't take home a huge rev share, but overall people lose more than they win and the winning streaks just ensure that people return again and again and the majority eventually lose their winnings.

Are the bookmakers you're working with not cancelling out any negative balance on your account each month? This is the only way I can see that you would be continuing to remain in the red. There are many programmes out there now who don't have negative carry over (like ours!) so I'd agree with Scott147 and suggest swapping links.

Best regards
Catherine

www.brandconversions.com
catherine@brandconversions.com
Tel: 01603 595002

[aus]

Are the bookmakers you're working with not cancelling out any negative balance on your account each month?

Bet365 and Stan James carry balances forward

[Robber]

With programs operating on % of net loss it really is a numbers game. If you only have a small number of punters signed up your earnings will be volatile, especially if there is one punter that bets in much larger volume than the rest.

The more punters you have signed up the more the earnings/losses will counteract each other over time giving you a steady income due to the fact the bookmaker has a built in margin into their odds.

With modern day betting though you'll find that a lot of punters are NOT simply having a wager on a single outcome of an event. Perhaps they are arbing, perhaps they are backing and laying or perhaps they have some other strategy. But any of these techniques (and many more as well) mean that transactions will often be in thousands of pounds. Don't be surprised to see £100k+ in a couple of days if there is a tournament such as Wimbledon on.

So you really need a good idea of the type of visitor you are attracting and the numbers you are likely to refer before deciding which model to follow. As someone else touched upon, if you are only going to refer small numbers then really you are gambling yourself choosing the % Net loss route.

On the other hand if you were running say a website for your favourite footie team and your audience is likely to be people sticking a few quid on their team every now and again then these guys are the ones more likely to end up providing you with a nice steady income stream.

There is a lot of cash to made off % net loss by refering a number of punters that engage in activities such as arbitrage. With only small numbers its volatile, since they bet in big volumes, which might wipe out any profits for you. But if you have a number of these punters refered, provided they don't all arb the same events you should get a mix of winners and losers, but on a big scale.