How can we target Kids market (mainly for boys)

[curtain-raiser]

Tweet

I am running a site for collectible action figures, Basically for kids who love to get them you can view that here,
action figures toys

Our main users are boys around 5-10 years, who love to watch there super heroes movies, cartoons, comics and keep them with them as action figures.
I heard forums are bets way to get targeted traffic, I tried some forums but didn't get much luck, Any other ways?

[Mogga]

I don't know many forums used by boys around 5-10 years.

If that's your target market then you've got quite an adult looking site... you need to get kids to the site but then adults to buy toys... complicated.

You could try competitions to get traffic - perhaps parenting forums although they're usually baby related

[tomj]

what about buying ad space on sites like WWE, xbox live/ps3 forums/sites?

Just trying to think what else boys that age like doing these days??