Individual tracking per keyword

[Wardy]

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With adwords it's easy to create one campaign and then for each keyword assign it it's own url within so you can add tracking to each keyword.
Is this possible with MSN as I can't see that it is without having not create a new Order for each keywork if you want individual tracking on each?

Just as an example in adwords you can do it like:

red widgets **0.10**http://www.mysite.com/page.php&kw=red
blue widgets **0.10**http://www.mysite.com/page.php&kw=blue

Cheers
Wardy

[Rich]

Look at using {param1} for the destination url (search help for dynamic text).

On the keywords screen you can change the dropdown from "Add multiple keywords" to "Import Export keywords" and then you can click on Excel to download a template for the format need to bulk upload your keywords, including room for dynamic texts. (I couldn't get the CSV import to work when I tried)

I like the way they do it, with params 1-3 you can have totally different ads for each keyword without having to have loads of orders.

[Wardy]

Nice one Rich, I think that Param1 thing is what I need.

Cheers
Wardy