great promotion as always Matty! Just done a shed load of work for you tonight so hoping for good things out of the Easter season![]()
Halloween Campaign - Starting TODAY until the 30th October
After a few quieter months things are starting to pick up rapidly as we enter the busiest time of the year for chocolate sales; what with Halloween, Christmas and not forgetting National Chocolate Week (Yes, really!) all on the horizon.
As a result there's plenty to tell you about! I'll try to keep it as short and concise as possible. So let's start with the OCTOBER CAMPAIGN details, and why you should be promoting Hotel Chocolat as your number one gift merchant!
1. The Halloween campaign will run from 00.01am 5th October (today) to midnight 30th October 2009.
2. Commissions will increase and there are bonuses in place, as well as a prize draw for affiliates to WIN one of three Christmas Hampers!
3. Last year our October AOV was £37! This year from the 6th October all orders over £50 excluding delivery will be eligible for a FREE Taste of Winter chocolate box worth £12.50, increasing AOV's further!
4. This year we have a bigger and better Halloween range.
5. Great creative, supportive copy, Halloween recipes and a Gruesome Halloween Competition (coming soon) for you to promote!
6. We will run a sub-campaign during National Chocolate Week from the 12th to the 18th October. This is an optional campaign which you may choose to promote instead of, or in addition to Halloween. More details to follow next week.
7. Halloween last orders are 2.30pm 30th October for our Saturday delivery service, and the 26th October for our standard service.
8. Finally, Halloween represents a great time to start building up momentum prior to Christmas!
COMMISSION INCREASE & BONUSES!
Bronze (default) – 8%
Silver – 9%
Gold – 11%
Total Sales Value: £500 - £25 bonus
Total Sales Value: £1,000 - £50 bonus
Total Sales Value: £2,000 - £100 bonus
Total Sales Value: £4,000 - £200 bonus
Total Sales Value: £7,500 - £375 bonus
Total Sales Value: £10,000 - £600 bonus
All affiliate orders received during the Halloween campaign will be entered into a prize draw. The referring affiliate will then have the opportunity to WIN one of three £100 Christmas Hampers. (UK publishers only, sorry!)
FREE GIFT PROMOTION DETAILS - Spend £50 excluding delivery with Hotel Chocolat and you'll be sent a gorgeous 'Taste of Winter' chocolate box (worth £12.50) FREE as a thank you. Your free chocolates will be delivered with your order or separately if you are sending a gift. Full terms and conditions are available here.
HALLOWEEN CATEGORY DEEPLINK - http://www.hotelchocolat.co.uk/halloween-chocolate-gifts-CHChalloween
Insert your PID into the deeplink shown in the field above or use our Deeplinking Tool to generate your tracked link.Code:http://www.kqzyfj.com/click-INSERT PID HERE-10431305?url=http://www.hotelchocolat.co.uk/category.asp?cat_id=HChalloween
HALLOWEEN CREATIVE
HALLOWEEN SUPPORTIVE COPY - Increase your click through rates by featuring the following supportive copy on your website.
Peep through your fingers at the ghoulishly gorgeous Halloween chocolates available from Hotel Chocolat. Whether you’re planning a party, having a quiet night in behind the sofa, or bracing yourself for an army of trick or treaters - you’ll find something to keep spookiness at bay in their Halloween chocolate gifts range. What’s more, if you spend over £50 you’ll also receive a FREE Taste of Winter chocolate box worth £12.50! Terms and conditions apply.
As always, if you have any queries, or you would like to discuss the Halloween, or forthcoming Christmas campaigns, please email me. Don't forget you can also follow us on Twitter, and while you're immersed in all things Hotel Chocolat, why not become a fan on Facebook!
I think you deserve a drink after all of that lot!
Matt
great promotion as always Matty! Just done a shed load of work for you tonight so hoping for good things out of the Easter season![]()
Do you have products for review on my chocolate reviews or Easter eggs blog?s PM me.
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