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Dear Affiliates,

After weeks of speculation, the secret is finally out!

Yes you may have guessed from the subject, we have a brand new product feed which is ready for action and integrating live from today… :tup

So you are aware, this is not a fix to our existing feed. After considering some of the issues faced, we have outsourced and built a brand new feed from scratch using a company called FusePump, who are fast becoming one of the leaders in this field.

Both us at M&S and the networks, are really excited about the new improved function and the host of added value this will bring for us and affiliates alike. Over the past months we have listened to all your feedback/comments and taken these on board when putting together the specs and design/build of our new feed.

We hope you all share the same excitement and agree that the feed has vastly improved. As this has been built with you the affiliate in mind, any further feedback will be much appreciated, either via me directly Nikul.Shah@marksandspencer.com or your preferred network. Hopefully the new feed will now meet your requirements!

To give you some scope, here are just some of the benefits of our new feed:

• As data is taken from our site, all rich attributes are available in the feed
• Full product-level categorisation is included (especially useful for comparison sites)
• Better attributing, no HTML in descriptions, no product codes containing text and most importantly STRONG CATEGORISATION!
• Feeds contain keyword information that can assist with SEO
• Feed outputs can be customised for individual partnerships and applications
• Dynamic advertising units can be configured from the feeds
• Widgets can be created to further capitalise on the rich data and promotions in the feed

Launch competition

To celebrate in style, we are flying the launch flag over the next few weeks, with a double competition to kick this off with a bang!

1) All affiliates that upload the new feed from now until Dec 15 will be entered into a prize draw to win £100 M&S Gift Card
2) The affiliate that drives the most revenue from the new feed from now until Dec 15 will also win £100 M&S Gift Card

These will be great to get your Christmas dinner!

Please note – there is one 'double' competition per network and affiliates may only enter once!

To join the Marks & Spencer affiliate program, please visit Buy.at or Affiliate Window on one of the following links:

Affiliate Signup : buy.at Affiliate Network
https://www.affiliatewindow.com/signup/index.php

If you have any further questions, please give me a shout.

Kind regards,

Nikul Shah
Affiliate Marketing Manager
Your M&S