Fantastic stuff Jon... very comprehensive info, all very promising. Certainly an example for all merchants - this gives us loads to work with, and a pretty cool incentive to work towards (I'll take the powerboat blast ta LOL)
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Well it's that time of year again. No, not christmas but the beginning of october which in retail might just as well be christmas. This post includes everything you could possibly want to know about our christmas plans and probably a whole lot you don't :)
brief summary....
- we don't just sell vibrators !
- christmas creative
- expected best sellers
- affiliate competition (win a red letter day experience)
- the return of the free vibrator
- how we will be turning your clicks into sales!
we don't just sell vibrators
Before we get started I just wanted to point out to both members of our affiliate programme and non(or potential) members that we don't just sell sex toys. We have gone to great lengths to make sure that we have loads of fun and romantic gifts in our range that we think are going to go down a storm this christmas, from massage kits to the "bed of roses" to board games like the best selling "nookii" and "monogamy" , so if you've thought about promoting our offers but thought we were too rude for your audience then now might be a good time to start :) Right, on with the interesting stuff...
christmas creative
We've got absolutely tons of creative including generic banners and buttons and lots of product specific creative for our 30 big christmas products. There are 3 ranges designed for different types of affiliate sites. We have, 10 "romantic" gifts, 10 "fun" gifts and 10 "naughty" gifts.
We have set up a special area on the site where you can view all of the creative. You can either copy it from there or grab it from Affiliate Future or Paid on Results. Most of the creative is already on the networks and it'll all be there by the weekend.
<A HREF="http://www.naturalinstinct.co.uk/banners/christmas/banners.htm">http://www.naturalinstinct.co.uk/ban...as/banners.htm</A>
It's also worth mentioning that if you need creative in a different size, or for a particular product i'd be happy to do custom creative, just email me at <a href="mailto:jon@naturalinstinct.co.uk">jon@natura linstinct.co.uk</a>
expected best sellers
It's always difficult trying to guess which will be the best selling products at christmas but we've taken a stab in the dark and think that out of the 30 products we have decided to push this christmas these 5 will be flying off the shelf fastest...
- the bed of roses - £19.99 - <a href="http://www.naturalinstinct.co.uk/item.aspx?productid=198">http://www.naturalinstinct.co.uk/ite...?productid=198</a>
- pearl thong - £29.99 - <a href="http://www.naturalinstinct.co.uk/item.aspx?productid=253">http://www.naturalinstinct.co.uk/ite...?productid=253</a>
- kinky bingo - £24.99 - <a href="http://www.naturalinstinct.co.uk/item.aspx?productid=251">http://www.naturalinstinct.co.uk/ite...?productid=251</a>
- hot heart massage kit - £14.99 - <a href="http://www.naturalinstinct.co.uk/item.aspx?productid=564">http://www.naturalinstinct.co.uk/ite...?productid=564</a>
- liquid latex starter kit - £19.99 - <a href="http://www.naturalinstinct.co.uk/item.aspx?productid=539">http://www.naturalinstinct.co.uk/ite...?productid=539</a>
<img src="http://www.naturalinstinct.co.uk/banners/christmas/products.gif" border="0"/>
affiliate competition
Because we love our affiliates (and because we want more sales at christmas!) we're going to be giving away a voucher from Red Letter Days which the winner can choose to spend on one of over 20 experiences, including driving a lamboughini, a day at champneys or a day gardening with charlie dimmock (if you like that kind of thing). More details about the prize here - <a href="http://www.redletterdays.co.uk/experiences/experience_details.asp?ExpRef=EVOYE">http://www.redletterdays.co.uk/exper...p?ExpRef=EVOYE</a>
The prize will go to the affiliate that generates the highest revenue across either or both networks (AF and POR) between the 1st of October and 24th December, that's total revenue, not number of sales or total commission. Managers decision is final (that's me) and any questions should be directed to <a href="mailto:jon@naturalinstinct.co.uk">jon@natura linstinct.co.uk</a>
the return of the free vibrator
Just a quick heads up - Our hugely successful free vibrator offer (final count over £3000 worth given away) will be returning soon. I'll hold my hands up and say we should never have stopped it and that the offer we replaced it with hasn't been as successful, so we're bringing it back. It will be back on the site on 9th October.
how we will be turning your clicks into sales!
Since we launched Natural Instinct back in May we've not only seen our sales grow but our conversion rate too. This is because we make very good use of the information we harvest from visitors and many visitors are surprised at just how quickly they receive their goods. giveaways and sales now WILL turn into sales at christmas so the earlier you get promoting the more people we'll be able to hit with our big christmas consumer newsletters. Customer retention is more important in the 1-2 months before the christmas rush than ever and that's where we'll be focusing our efforts, so you can be sure that when you send us a visitor we'll be doing as much as we possibly can to turn them into sales for us and our affiliates weeks after they've left....
........and breathe...........
Natural Instinct 15% for life of customer - <a href="http://www.paidonresults.com/merchants/naturalinstinct/">Paid On Results</a>
Snapdragon Jewellery 10% for life of customer - <a href="http://www.paidonresults.com/merchants/snapdragon/">Paid On Results</a>
Fantastic stuff Jon... very comprehensive info, all very promising. Certainly an example for all merchants - this gives us loads to work with, and a pretty cool incentive to work towards (I'll take the powerboat blast ta LOL)
Your page with the Hot Heart warmer has a spelling mistake. Just thought I would let you know. You have it saying
Just thought you would like to know.The haert shaped heat pack is simple to activate, easy to use and feels amazing on your skin
Cheers
Wardy
thanks wardy, changing it now.
Natural Instinct 15% for life of customer - <a href="http://www.paidonresults.com/merchants/naturalinstinct/">Paid On Results</a>
Snapdragon Jewellery 10% for life of customer - <a href="http://www.paidonresults.com/merchants/snapdragon/">Paid On Results</a>
Jon
Congrats a simply fantastic post my friend. As has already been mentioned this is an example that should be shown to all merchants. Abosolutely everything required is here.
I have to also say a BIG thankyou for bringing the Free Vibrator offer back - no not for me personally, but for freebie sites it is well worth it!
Cheers mate
Hi Jon,
All looks great mate! A big pat on the back for you and your creative team.
We've just sent our Newsletter to our affiliates detailing our Christmas creative and we'll be posting on the forum tomorow with regards to our Xmas plans.
You've certainly set the standard....
Take care mate.
Zak.![]()
Check out my band by clicking here![]()
www.prezzybox.com email/MSN zak@prezzybox.com blog: http://www.thebeardedwarrior.co.uk Tel: 01827 839041
Jon, that's a fantastic post.
Just a thought though.. think twice before using the phrase 'heads up'![]()
My hat off to you, nice :0)
i thought i knew about all the remote control toys on the market til i saw the ones on natural instinct!
Adam Badini
Marketing Director
www.otherland.co.uk
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