buy.at Merchant Incentives, Promotions & Discount Codes 13/1/11

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Below you will find details of any incentives, promotions or discount codes announced today by buy.at merchants.

[RebeccaRiches]

Empire Stores - K&Co is now live!



We are pleased to let you know that the K&Co website (K&Co - Online Catalogue Shopping with K&Co | Bringing together Kays, Empire Stores & Great Universal | K and Co) is live! You will now see your Empire Stores sales tracking in the K&Co management area. Please ensure you make the following changes as soon as possible:

• Change any copy/links referencing Empire Stores. We would suggest using the following copy:
“K&Co brought to you by Kays, Great Universal and Empire Stores”
• Replace any hardcoded banners with the new K&Co banners now available in the buy.at management area

The commission on the K&Co programme is as follows:

• 8% standard commission on all confirmed net sales
• 3% commission for voucher code affiliates

The new K&Co brand will incorporate the old Empire Stores customer base and is aimed at the mature market (50+), combining over 100 years of heritage and expertise in the home shopping market.

We would also like to make clear that K&Co and all other Shop Direct Group brands will ultimately be migrating exclusively to the AWIN platform very soon. We decided to launch the new brand on the buy.at platform prior to this so that you have a head start with the new brand name.

Please do get in touch with Katy (your Account Manager at AWIN) if you have any questions at all.

Thanks
Rebecca Riches
rebecca.riches@buy.at

[RebeccaRiches]

Great Universal - K&Co is now live!



We are pleased to let you know that the K&Co website (K&Co - Online Catalogue Shopping with K&Co | Bringing together Kays, Empire Stores & Great Universal | K and Co) is live! You will now see your Great Universal sales tracking in the K&Co management area. Please ensure you make the following changes as soon as possible:

• Change any copy/links referencing Great Universal. We would suggest using the following copy:
“K&Co brought to you by Kays, Great Universal and Empire Stores”
• Replace any hardcoded banners with the new K&Co banners now available in the buy.at management area

The commission on the K&Co programme is as follows:

• 8% standard commission on all confirmed net sales
• 3% commission for voucher code affiliates

The new K&Co brand will incorporate the old Great Universal customer base and is aimed at the mature market (50+), combining over 100 years of heritage and expertise in the home shopping market.

We would also like to make clear that K&Co and all other Shop Direct Group brands will ultimately be migrating exclusively to the AWIN platform very soon. We decided to launch the new brand on the buy.at platform prior to this so that you have a head start with the new brand name.

Please do get in touch with Katy (your Account Manager at AWIN) if you have any questions at all.

Thanks

Rebecca Riches
rebecca.riches@buy.at
+44 (0) 207 553 2462

[RebeccaRiches]

Kays - K&Co is now live!



We are pleased to let you know that the K&Co website (K&Co - Online Catalogue Shopping with K&Co | Bringing together Kays, Empire Stores & Great Universal | K and Co) is live! You will now see your Kays management area has been changed to reflect this new brand name. Please ensure you make the following changes as soon as possible:

• Change any copy/links referencing Kays. We would suggest using the following copy:
“K&Co brought to you by Kays, Great Universal and Empire Stores”
• Replace any hardcoded banners with the new K&Co banners now available in the buy.at management area

The commission on the K&Co programme is as follows:

• 8% standard commission on all confirmed net sales
• 3% commission for voucher code affiliates

Although K&Co is a new name to the world of online shopping, we will be retaining the loyal customer base of Kays, Empire Stores and Great Universal and so already have millions of customers already familiar with the new K&Co brand through our emails, leaflets and other customer communication forms which began at the end of 2010. Our new brand combines over 100 years of heritage and expertise in home shopping.

We would also like to make clear that K&Co and all other Shop Direct Group brands will ultimately be migrating exclusively to the AWIN platform very soon. We decided to launch the new brand on the buy.at platform prior to this so that you have a head start with the new brand name.

Please do get in touch with Katy (your Account Manager at AWIN) if you have any questions at all.

Thanks
Rebecca Riches
rebecca.riches@buy.at

[RebeccaRiches]

Marshall Ward - Isme is now live!



We are pleased to let you know that the Isme website (Official isme Site ) is live! You will now see your Marshall Ward management area has been changed to reflect this new brand name. Please ensure you make the following changes as soon as possible:

• Change any copy/links referencing Marshall Ward. We would suggest using the following copy:
“Isme brought to you by Marshall Ward”
• Replace any hardcoded banners with the new Isme banners now available in the buy.at management area

The commission on the Isme programme is as follows:

• 8% standard commission on all confirmed net sales
• 3% commission for voucher code affiliates

Although Isme.com is a new name to the world of online shopping, we will be retaining the loyal customer base of MarshallWard.co.uk and so already have thousands of customers already familiar with the new Isme.com brand through our emails, leaflets and other customer communication forms which began at the end of 2010.

We would also like to make clear that Isme and all other Shop Direct Group brands will ultimately be migrating exclusively to the AWIN platform very soon. We decided to launch the new brand on the buy.at platform prior to this so that you have a head start with the new brand name.

Please do get in touch with Katy (your Account Manager at AWIN) if you have any questions at all.

Thanks

Rebecca Riches
rebecca.riches@buy.at