Qantas is offering some lucky viewers of Daybreak the opportunity to win an Aussie adventure, so with all this hype around Qantas what better time to push promotions with Qantas

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Press Release:
LONDON, 7 September 2011 - Daybreak, ITV1’s breakfast television programme, is heading to Australia with Qantas, taking 100 lucky viewers with them. The show has launched Daybreak Down Under inviting their audience to win a place on an incredible Aussie adventure, courtesy of
Qantas Airways and Tourism Australia

Thousands of viewers have already entered, and many more expected, to win one of the 100 places on a Qantas A380 flight departing London for Sydney on 4 November 2011. Each entrant is asked to select one of five amazing Aussie holiday options they wish to enjoy. Entry is via a dedicated area of the Daybreak website. One option is to stay on in Sydney, experiencing the city and surrounds.
The second is to fly on from Sydney to experience Melbourne and the Great Ocean Road. The third is to fly on from Sydney to Adelaide and Kangaroo Island. Group four will fly from Sydney to experience the Great Barrier Reef and the final option is to fly on from Sydney to enjoy Perth and the Margaret River. Each group will be made up of 20 viewers and all with fly in comfort and style with Qantas.
Daybreak host Dan Lobb has filmed onboard the Qantas A380 to launch the promotion.

Daybreak will announce the lucky winners on-air over the course of a week in October, and will then send a presenter and crew to Australia with Qantas to film their adventures. The footage will be shown on Daybreak week commencing 7 November 2011 and the producers have also decided to feature one of their presenters coming live from some of the locations.

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Don’t forget the Qantas copy and banners have been updated please ensure that you have the latest creative on your site *

Qantas continues to invest in the affiliate channel and have released an affiliate page on their site:
Qantas United Kingdom Affiliate Programme

If you have any questions please contact
Nadia Hulkhory
nadia.hulkhory@buy.at

*Please note Qantas reserves the right to reject any affiliates promoting incorrect Qantas copy including expired sale copy.