No doubt you will have seen the recent TV campaign for Gocompare, featuring Gio Compario (we know it’s been hard to escape it in the last few months!).

This massive campaign has been a huge success for the company, with awareness of Gocompare rising a whopping 200% according to their own consumer research (Marketing Magazine, January 20th 2010).

Not only does this continue to make the affiliate campaign a fantastic way for you to make money from your site, but the lovely people at GCHQ (that’s Gocompare Headquarters) have now appointed a dedicated Affiliate Manager!

Nathan Harrington has recently joined the Gocompare team to manage its affiliate campaigns and work closely with us here at OMG to make the best affiliate programme in the comparison world. Nathan has previously managed the UK affiliate programme for a large insurance company and has also worked agency side managing a diverse range of clients.

You’ll see some great new things over the next few months and if there’s anything you want, need, or would just like a general chat about the programme, get in touch as we’d love to hear from you!