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Old 07-03-05
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  Thumbs up NEW MERCHANT - elephant.co.uk

Here at OMG we are pleased to announce the launch of elephant.co.uk – an excellent addition to our portfolio of Merchants.

elephant.co.uk is part of the Admiral Group PLC and has been offering car insurance to people over the net since 2000. They were the first Internet only car insurer in the UK, which means they could offer even cheaper car insurance, as they are online.

With a simple online application which offers a quote in minutes, it’s quick, easy and excellent value.

Sign up today at www.omguk.com

If you have any questions – please contact your Account Manager.

Good Luck with this campaign!

Jodie Lowthorpe
Account Manager
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Old 07-03-05
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Could I make a plea to all the finance sites out there with good traffic - please, please, please promote this programme as much as possible!

That way, we can show Elephant that they don't need to spend so much money on TV adverts, and we can get that annoying t**t who keeps on coming on about even cheaper car insurance off our screens!

It should work well btw, as I know they are often (but not always) the cheapest, together perhaps with Tesco.

My car is insured with them, so I just hope that Trunky, or whatever he's called didn't get paid on performance.
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Old 07-03-05
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wasn't he the one that died?

they pay £18 so won't get promoted much.
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Old 08-03-05
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Charlton,

Oops, yes, according to the following link:

http://forum.digitalspy.co.uk/board/...2&page=4&pp=25

I'm sorry to hear that. The ad might have been annoying, but I wouldn't wish that an anyone.
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Old 10-03-05
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  Smile Elephant - bidding and conversion rates

Thanks for the feedback on the conversion rates. Elephant do have a great reputation for cheap insurance making their conversion rates excellent. This coupled with the £18 commisions makes it well worth promoting.

I take on board your comments on bidding . Elephant can control bidding on brand terms, related terms and mispells - so its important that we adhere to their guidelines.

We will be reviewing the campaign in a month where we will strongly advise that they allow bidding under the guidelines not to bid above the merchant. As you pointed out this will prevent competitors bidding on their name.

We will keep you posted on any bidding developements.
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Old 10-03-05
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Jodie,

You have not looked at the word elephant on google I assume?
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Old 11-03-05
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  Smile Elephant - bidding guidelines

If you have any queries on the bidding guidelines for elephant.co.uk - please free to give me a call. I am more than happy to chat through any questions

Thanks and have a great weekend.

Jodie Lowthorpe
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Old 15-03-05
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elephant world sleeps. Is this normal.


You can re-access your existing quote and make changes to your car insurance policy
online from 6.30am to 11.30pm every day.

If you would like to request a new quote now, please use our email quote form.
Sometimes we may be unable to email you a quote and may try to phone you instead.

If you want to make changes to your policy now, please use our customer service email forms.

You can also contact us by [link]phone[/link] and [link]email[/link].

In all cases, we aim to get back to you within 24 hours.

Our call centre opening hours are:


8am – 10pm weekdays
9am – 5pm Saturdays
10am – 4pm Sundays
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Old 15-03-05
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There are a number of financial services sector merchants which are unavailable at night - think this is the first insurance co I know of but certainly a couple of the credit card schemes are unavailable for a few hours every night.

Its all down to their old backoffice systems needing time to recover from the activity of the day before
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Old 15-03-05
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  Elephant opening hours

Yes this is correct. The elephant.co.uk website is down between the hours of 0:00 and 6:30am each night in order to download and back up that day's information.
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