Adwords Reporting

Renners · 01-07-04

I've set up a new campaign that I'm watching.

On the All Campaigns screen with the filter set to yesterday it shows 246 impressions and 20 clicks. If I click on the campaign title to drill down the next screen shows 7 impressions with 2 clicks! Drilling down to the Keywords keeps it with the 7/2 numbers.

The filter is always set to yesterday and hence cannot get my head around what is going on.

Does anyone know why or experienced this in their reports before?

casinomax · 01-07-04

I have had a similar problem, that was when google were displaying my ads!! Mailed them about the stats and got no reply from them.

drivetowin · 01-07-04

I have a similar problem at the moment - makes it very difficult to work out how cost effective a campaign really is

qwerky · 01-07-04

I always thought that the 1st figure you see is overall, the drill down is ads on google and everything else on people websites using adsense.

But it is a guess