Bing and Yahoo Account Help

[cclayton]

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Hi All,

I am looking at Bing/Yahoo advertising for PPC and wonder if you still have to have a seperate account for each region you want to advertise in. What I like about Adwords is that you just need one account to advertise globally but last time I did Yahoo you needed one for UK, one for US one for any where else etc and it was hard to maintain. Have they sorted this out yet so I can do Yahoo/Bing together globally from one account? If so can someone send the correct link to me so I can register (aff is fine!).

Thanks!

Chris

[Azam.net]

Yahoo Search Marketing still annoyingly insists on having separate accounts for separate countries.

With Microsoft AdCenter, you can market to different countries within the one interface (and also Yahoo USA).

If you don't intend to make much use of Yahoo, it might not be worth opening accounts with them for all the countries you intend to market to, as the PPC on Yahoo will be managed from within Microsoft AdCenter at some stage in the future (perhaps next year).

[cclayton]

Thanks for the response, that is very helpful.