Setting individual max bids for keyphrases

[MortimerJazz]

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Hiya,

Very much a PPC newbie.

Can someone tell where the option for turning off Auto Pricing in Adwords is? I'd like to set different max bids for individual keyphrases.

Thanks a lot

[JAmieF]

Hi MJ

Select the keyword you want to change the individual bid for (there should be a tick in the checkbox). Once you see the green tick go to the Green header and there is a button called "edit keyword settings". Click on that button and you can change the bid price of that particular keyword.

I hope that you helps you.