Does anyone use overture on here for MSN & Yahoo? Just wondered how it shapes to compared to Adwords. The main difference I know it that the min bid is 10p compared to 4p on Adwords.
Its much easier to test stuff on google, then when you know what really works, set up a campaign on overture. You could double your revenue. Overture works much differently, for example you need a landing page that is relevent to your bidding term, or they won't approve your ad. Once you get the hang of it it can work well.
on google once you enter your VAT no then they seem to ignore the VAT on the bills. Does this happen on Overture as I cant see any mention of VAT on there?
no, as overture are uk based, vat at 17.5% is charged and you have to reclaim it.
google is based in ireland so they charge you the net if you are vat registered.
charlton, thanks now i understand!
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