Last click is the industry norm.
Hi There,
I'm going to start this question off in a technical thread although not sure if it is more suited to a general affiliate marketing topic...
Should affiliate tracking cookies from a website overwrite ealier cookies from a different website or should the earliest website to have caused the customer to click be credited with the sale? What is the industry standard on this?
Many Thanks
Last click is the industry norm.
Peter Dickenson - Formally known as a network!
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