New promotional website for luxury chess pieces

One of the things that makes The Regency Chess Company special is the chessmen they sell. They are the best in the world in every respect, there is no doubt about it. Conveying the level of detail, quality and perfection to customers online has been a challenge for them as a company. That is, until now. The Regency Chess Company have created a new website that customers of their main site can visit to see the majesty of their amazing chess pieces. The new site can be found at http://www.regencychesscollection.co.uk and is well worth a look. The Regency Chess Company have created a branded collection for their most luxury chess pieces and the new site will be aiming to sell this brand to their customers. Affiliates directing traffic to their main site can benefit from the new site and still receive commission in the same way, all transactions still take place on the existing website. The new site is a simply a promotional tool and won’t pose a leakage point.
New suppliers from Italy and the USA expand our range of luxury items

The Regency Chess Company have welcomed two new suppliers this month, one from Italy and the other is based in the USA. Both are supplying them premium products in their higher price point. It means The Regency Chess Company have more expensive and luxury goods on the website which is excellent for their affiliates. The Regency Chess Company are still seeing their top rates affiliates earning as much as £40 for a single sale as a result of their luxury range. The Regency Chess Company have now added a £1000 + product and plan to add more super luxury sets and boards in coming weeks.

New chess tables section launched

The Regency Chess Company have now expanded their range to include chess tables, at present a modest selection is available but The Regency Chess Company expect this to grow in coming weeks and months.
Unlike their main UK based rivals they are holding stock of the chess tables. So their customers can expect 48 hour delivery options on these items.

Google page speed optimisation carried out on our main website

The Regency Chess Company are always concerned with their customers user experience and the speed of their website has become something of an obsession of late. The Regency Chess Company have been running tests on the site using ‘Google page speed’ something all web masters should be using. The page speed optimiser gives each page of the site a score out of 100, we have managed to go from a 74/100 up to an 81/100 as a result of improvements in coding. Their site continues to be hosted on it’s own dedicated server which provides them with average speed, they are always pleased to know that their site is consistently faster than all of their competitors sites.

Affiliate program promotion

For those of you yet to promote their program please remember that The Regency Chess Company offer a 365 day cookie period, 8% commission rising to 10% if you gain more than ten sales a month. The Regency Chess Company can create custom discount codes, banners for their affiliates. (standard banners & codes available on the webgains platform). The Regency Chess Company also have a product feed that can be found here. If you require any custom banners, codes or promotional material please email julian@regencychess.co.uk


—Join the Regency Chess Company Affiliate Programme with Webgains—