Affiliates opportunity to influence the build/design of merchant’s site

[AlanyaO]

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Hi Everyone,

I have a client who are looking to launch their retail clothing affiliate programme early 2011. The website they have presently is fine to launch the affiliate programme on but, they are looking to have a new site up by Summer 2011.

We have the opportunity to influence the site design and build from an affiliates point of view. These are the few requests I’ve come up with so far:

- When a visitor arrives at the merchant site from an affiliate site the phone number should not be visible
- When a customer reaches the payment stage (having come via an affiliate site) then there should not be any prompt for a voucher code (This retail merchant will not be allowing vouchercode affiliates onto the programme – but we reserve the right to change our mind!) This will also be looked at so that if the client works directly with an affiliate and gives them the opportunity to use voucher codes then the voucher code box will appear, but only for that affiliate!
- Remove the login page at the beginning of the checkout process to be a tick box at the end so less barriers to complete the transaction
- Ability to have designated landing pages built for certain products/incentives/affiliates etc

Do you have any other requests you think are necessary that would benefit you and of course the visitor, merchant and overall customer journey for a retail site?

Needless to say the site will be fully SEO’d, usability tested etc....

Thank you for your input.

Alanya

[D-Mac]

Daily updated datafeed, with brand and gender fields.

[quids4free]

Daily updated datafeed, with brand and gender fields.

Got to agree that would be phenomenal! The amount of times I've wished for these fields in datafeeds for clothing stores, would make building an affiliate site around the feed a lot less laborious.

[AlanyaO]

It is xmas after all! Tell me the whole wish list and we'll see if we can get it built in, in the one go rather than bits and pieces.

Let me know everything you could possibly want from a retail merchant and their site and we'll see if we can deliver it or at least as close as possible.

I'll put in a request for separate data feeds for:
mens
womens
accessories
kids
boys
girls
specials (e.g. sales/xmas offer/end of season etc)

thanks for the feedback so far.