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Old 10-07-08
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  RSS Feeds, how do you measure subscribers and correlate data with analytics?

Does anyone any knowledge to share in this area?

Are there any tools out there that can track and measure RSS subscribers? BUT...Not only those that have subscribed to a feed, but also those who open Post X within a feed?

So, suppose someone regularly reads your content through RSS but isn't accessing your site directly. Are there any tools out there that can correlate RSS subscription / article views with your site Analytics?

I ask because Analytics doesn't seem to take into consideration the impact that RSS has on a page; this will obviously impact on core metrics like Unique Visitors. It there a tool that takes into account RSS and bring it under the same roof?

Any ideas?
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Old 16-07-08
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  Re: RSS Feeds, how do you measure subscribers and correlate data with analytics?

I m pretty sure there are customised solutions for RSS subscriber analytics. But I use a pretty simple solution thats not perfect but it can be improved-

I use it on our corporate blog. The feed is distributed via Feedburner. So we get the subscriber number stats from there.It tells a hell lotta of other useful data as well. Now to get the traffic stats from open-post data, I tested on a couple of posts using Analytics external link tagging. I just generated links with Google tags on them and used them in the blog posts. That way I can see what traffic is coming from the RSS feed. To make things simpler and less tedious I have tags on category-level rather than for every post. So I know what category is generating more traffic.

I am also exploring better ways of doing this, for example, I would want to know how many readers actually click on the feed from within their reader to open the blog, because this part is still missing from tracking cycle.
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