Hi
I just wanted to update you with some facts about the new Travelcare program which launched on Buy At and CJ this time last week.
We have invested significant sums of money recently in a
brand new web platform for the Travelcare site. It is now built in Microsoft .Net and is completely stable, open architecture that enables us to track and report accurately.
We have set our cookies at
unlimited referrals for 30 days as we know that customers generally don't convert on the first session and will visit our site from various sources before they make their purchase. We will credit the affiliate with those sales!
In the next few months we will be working hard to get
phone tracking live so that we can attributed publishers with sales that happen to convert offline. In the meantime, we have taken the phone number off the CJ and Buyat whitelabel sites to minimise the number of customers who try to call to book.....
Our newly designed site has led to an increase in onsite conversions, AOV and page views as well as an increase in add on purchases such as car parking and lounge passes. The
price calendar makes it really easy to find yourself a great deal by showing the customer the price for the holiday 7 days either side of the day they want to go - which has led to conversion rates doubling by the first week!!!
We have
already started to see sales coming through - which is fantastic for a program of this nature, within its first week of launch.
And most importantly we are offering 6% commission on package holidays until October 07!
Check out our site and see for yourself what we have to offer!
Please feel free to contact me directly to discuss the new program on
claire.court@travelcare.co.uk
Best wishes
Claire
Travelcare
Linear Mode
