W2W.com Datafeed now includes EAN's and MPN's

[Emma Delaforce]

Good Morning,

I am please to inform you that the W2W program on Webgains have now included European Article Numbers (EAN) and Manufacturer Product Numbers (MPN) to their datafeed.

EAN's are the standard 13 digit barcode used worldwide to identify retail products, while MPN's are the code assigned by the manufacturer of a product in order to identify it.

The new EAN field is called "barcode" in the datafeed; the MPN field is called "model number" and you will need to download the extended version of the W2W feed to get this extra information.

For more program information or to join, please visit this link.

Please do not hesitate to contact me if you have any questions.