hi All,
two good reasons for using meta tags (meta keywords & meta content).....
the meta content tag often get's displayed in the search results, so it's a useful; place to add a snappy tag to entice potential visitors to click on your site. (although the contents of this tag has no weight regarding ranking position)
the keywords on each page should be different, so use the meta keywords tag to list the keywords which ONLY appear on the page in question. Generic keywords on the home page, more specific keywords on the product pages. Don't have the same list of meta keywords on every page as onsite search boxes use the meta keywords tag as part of it's search. So to get the best from your on site search function, use different meta keywords on every page.
Regarding meta tags and search results, ranking etc... it's a waste of time and energy hoping the meta's will make a difference, they won't. This time is far better spent on your page content and product names & descriptions.
hope this helps, Dave
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