Re: PHP coding a Discount Code Website
Doing a DIY job will also ensure that you don't have a 'me-too' looking site with a 'me-too' domain name. There are so many of those in the affiliate world that they are just a homogenous mass as far as any customers are concerned and probably in due course Google as well.
Plus, as the market changes (which is a certainty), it will be less trouble moving stuff around and making it work differently.
I would say 2 things are critical: planning and designing a database to extract datafeed information for maximum flexibility in the future and learning css, so that you can completely change the look and layout of a site (or do another one off the same db data) quite easily without delving into deep coding. If you're not a database geek, then you might need someone to do this for you to a brief - they'll ask you questions you'd never thought of, which are really important, not now, but when you come to ask the database to do something different next year.
To get a CMS/database package good enough to allow you to modify your business model as changes take place would cost a fortune.
|