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Using Day Parting to Take PPC Campaigns Further
As a PPC Analyst at Found, Matt Freedman discusses various strategies he uses for setting keyword or ad group bids at the right level to maximise clients’ revenue.
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Better PPC Negative Lists
Search analyst Karl Brandt looks into effective Negative keyword lists for PPC.
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Why Every Affiliate Marketing Business Can Benefit From PPC
Many affiliates shy away from PPC advertising, thinking that it is impossible to make a meaningful return on the investment of time and money. We think every affiliate marketing business can benefit from some level of PPC advertising though, here is
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The Importance of Affiliates In Search
My views on using affiliates in the paid search space...
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A step by step guide for setting up a kick ass re-marketing
Thanks to Google, re-marketing is now available to any advertiser and it is proving to be hugely successful. Here is a step by step guide to setting up a successful re-marketing campaign in Google AdWords.
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MSN Adcenter - how to reverse inactive keywords
A few weeks ago I had an automated email from MSN Adcenter, explaining that several profitable keywords on one of my campaigns had been made inactive. This was frustrating, as a very vague reason was given for the ban...
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Finance Marchants get their PPC so wrong!
It amazes me just how much money some finance merchants are wasting on bad PPC. By bad PPC I mean bidding on terms which simply have no chance of converting, and which can even negatively affect the brand...
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Free £30 Adwords Vouchers
Um... does what it says on the tin
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Avoiding the Google Slap - A4UExpo Seminar Review
This A4U Expo seminar was presented by Dush Ramachandran from Clickbank. The dreaded ‘Google Slap’ is a hot topic in affiliate marketing, so this session had a large attendance...
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PPC Direct Linking With Affiliate Links - Convert that sale!
PPC Direct Linking With Affiliate Links - Convert that sale!
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The Google Slap Cont’d. New Insights Straight from the Sourc
Attention class! Avoiding The Dreaded Google Slap is back in session. Things have gotten a couple of levels more advanced since the last time we spoke...
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Google Instant
Implications for consumers and advertisers.
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Affiliate Tactics – Disposable URLs and “Front” Websites
Sophisticated URL hijackers seem to have settled on a set of tactics designed to minimize the discoverability of their affiliate ID.
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The infamous GoogleSlap: Information for software affiliates
One of our Affiliate Mgrs created this presentation to address a hot topic in affiliate marketing, and in particular within the digital product niche.
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How do Google trademark changes affect affiliates?
Matt Bailey looks at the impact of the recently announced changes from Google on the affiliate market
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Is this the beginning of the end for affiliate marketing?
Googling "credit cards" now returns some interesting PPC results!
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PPC Policy Update - site links
LOVEFiLM are updating our PPC guidelines for affiliates due to site links growing in use. Are affiliates and merchants starting to exploit site links more in recent months?
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CJ Interview with Andy from Artemis8
Andy Hibbert from Artemis8 answers the CJ Team's questions about search.
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Online advertising made simple
Effective online advertising made simple. No contracts, no hidden costs, just powerful targeted campaigns at low cost.
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How to make Adwords Campaigns profitable
How to make Adwords Campaigns profitable, some simple tips ...
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RolfDijkstra (Rolf Dijkstra) Morgen naar de Affiliatedag #afd12! #zinin Netwerken en hopelijk interessante sessies zien. En dan volgende maand #A4U #ookzinin
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a4uexpo (a4uexpo Conference) RT @Jasonorris: Looks like I'll be speaking at the a4u Expo in Barcelona on 20th June, who else is attending this year? #a4u #fb -
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randzavola (Randza HAJA) Seven ways to make content work harder http://t.co/kBimCWZ6 via @a4u
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RevResponse (RevResponse.com) RT @a4u: Top 50 Affiliate Blogs list for May 2012 - http://t.co/FsX0aY6Y #affiliate