It's a Coull day for buy.at
News released at buy.at's speakeasy today details a partnership between buy.at and Coull, specialists in online interactive video advertisements.
Leading affiliate network buy.at has partnered with Coull, specialists in online interactive video advertisements, to introduce the first fully-integrated video technology for the affiliate marketing industry.
This tool allows affiliates to transform any existing video into an interactive advert by simply adding affiliate links to the content.
Publishers working on the buy.at platform can upload their own videos or use third party files, including content from YouTube.
Using the simple interface they can ‘tag’ featured products with purchase links and embed the file on their site within minutes. Coull’s innovative technology tracks all a
ctivity from click to sale; ensuring affiliates receive the correct commission payments. In addition, no maintenance is required as Coull hosts and streams the video on behalf of the affiliates.
Jason Brockman, Director of Big Idea Media comments:
“I think Coull offers publishers the ultimate video service, providing maximum exposure for monetisation. This tool certainly bridges the gap whilst web visitors 'learn' they are able to click through the video.”
Chris Johnson
Head of Content at Existem, the company behind all things 'a4u' including Affiliates4u, a4uexpo, PerformanceIN vertical events and the Performance Marketing Awards.
Involved in Affiliate Marketing since 2005, currently working with a new team of industry reporters and thought-leaders.
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