Premier League Loyalty With White Label Cashback

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Two Premier League football teams have recently launched their own cashback platforms, aiming to tackle the loyalty market head on.

Everton FC & Wolverhampton Wanderers FC have launched white label cashback platforms, providing a targeted loyalty website to their fan bases.

White Label Cashback will provide Everton FC & Wolverhampton Wanderers FC with a bespoke cashback platform, allowing users to save money whenever they interact with over 2,000 participating retailers.

Neil Durrant, Co-Director of Submission Technology, was delighted with the deal:

"We are excited to work with two premiership clubs. They certainly have the supporter reach to expose 'cashback' to a mainstream audience and will provide the cashback model with an exciting new platform."

Robert Hardy, Commercial Director of Yes! Group UK Ltd:

"working with Submission Technology has enabled us to deliver a facility for fans to spend, save and support their club. The website is clean, clear and easy to use. Conversion statistics are, so far, very encouraging."

Written by:
Chris Johnson

Head of Content at Existem, the company behind all things 'a4u' including Affiliates4u, a4uexpo, PerformanceIN vertical events and the Performance Marketing Awards.

Involved in Affiliate Marketing since 2005, currently working with a new team of industry reporters and thought-leaders.

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