Tips & Tricks For Creating An Award Winning Entry - Performance Marketing Awards 2012

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At the last IAB AMC meeting for the year on Thursday, A4u Founder Matthew Wood presented to the council 'Tips & Tricks for Creating An Award Winning Entry', which was recorded and is now published here on A4u.

Following the announcement of the Performance Marketing Awards last week, A4u's Founder Matthew Wood presented to the IAB's Affiliate Marketing Council with news on changes to this year's ceremony, new awards plus tips and tricks to create an award winning entry.

Save the Date! - 15th May 2012, at the Grosvenor House Hotel, Park Lane, London

Tips & Tricks on Creating an Award Winning Entry

Award Categories for 2012

Categories will now include Best use of Data, Best Consumer Targeting Campaign and Best Search Campaign alongside stalwarts Publisher Innovation, The Vertical Awards, Best Agency and the Publisher’s Choice of Network.

This year's full award categories are as follows:

  • Publisher Innovation
  • Advertiser Innovation
  • Network Innovation
  • Best Use of Data *new for 2012
  • Best 3rd Party Application
  • Best New Entrant
  • Best Agency
  • Best Use of Affiliate Marketing as part of a Multi-Channel Campaign
  • Best Lead Generation Campaign
  • Best Search Campaign *new for 2012
  • Best Use of Social Media
  • Best Use of Mobile
  • Best Use of Email
  • Best Consumer Targeting Campaign *new for 2012
  • Best Managed Affiliate Programme
  • International Excellence Award
  • Hotshot Rising Star Award
  • Network Achievement Awards

Vertical Awards

  • Best in Finance
  • Best in Retail
  • Best in Travel & Leisure
  • Best in Technology & Telecoms
  • Best in Casino & Gaming

Publishers' Choice

  • Publishers' Choice of Affiliate Network

Sponsorship Options

Don't miss out on promoting your brand to the creme of the Performance Marketing Industry. Sponsorship options for what is expected to be our largest awards ceremony to date are now available, ranging from packages and category sponsorships, to association sponsorship.

Contact the events team on events@existem.com, or alternatively give them a call on +44 (0)117 203 3013

Book Your Table Today

A typical table of 10 includes entertainment during and after dinner, a 3 course meal, coffee & petit fours, five bottles of wine, five bottles of water and a fantastic networking opportunity.

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Written by:
Chris Johnson

Head of Content at Existem, the company behind all things 'a4u' including Affiliates4u, a4uexpo, PerformanceIN vertical events and the Performance Marketing Awards.

Involved in Affiliate Marketing since 2005, currently working with a new team of industry reporters and thought-leaders.

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