Zalando launches new Affiliate Adbuilding Tool
Zalando, Europe’s leading online retailer for shoes, fashion and sportswear, introduces a new publisher tool enabling affiliate partners to create customised banner ads for their websites.
The Zalando Adbuilder offers a simple and effective way to generate dynamically updated banners featuring Zalando’s complete product range. To meet the specific requirements of each particular website and target audience, the user can personalise a number of criteria and easily create a bespoke banner ad following four simple steps.
- Format: - choose your favourite among 7 different formats
- Colours: specify background-, frame-, and font colour according to your requirements
- Product selection: everything from brands to product categories and price span can be customized to fit your target group
- Tracking: add an AWIN tracking link to your banner
If interested in implementing this tool please contact Jemma Tadd at Jemma.tadd@zalando.co.uk for details.
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