Fiona MacPherson

I've been in the land of Affiliate Marketing since June 2006, which is hard to believe. After graduating with a first class honours degree in Marketing I began working for one of Scotland's biggest full service agencies, Equator and started my life as an affiliate manager. Trained by the legendary Tara "Oh Canada!" Moar I quickly got to grips and fell in love with the performance channel working across varied sectors.

Having built up the team to 4 strong members, my experience span across online strategies for clients including Crucial Technology, Bhs, Wickes, Office Shoes, Ramada Jarvis, AXA insurance and Scottish & Southern Energy.

After leaving Equator in May 2009, I started my latest position as Digital Media Manager at MediaCom Edinburgh working across both brand and direct response led clients. I have extended my digital account and project management experience working over several key business clients including RBS, SportingBet, Standard Life and Scottish Enterprise.

My passion is affiliate marketing and I am a regular at events across the country and overseas, and will shortly embark on some very exciting adventures back in the main buzz of this fantastic channel.

TBC...